The Cellular Machine to Machine market will Gain from about 110 million
cumulative connections globally in 2011 to roughly 453 million cumulative
connections by 2017, according to ABI Research Technology. Nevertheless, a key challenge
for the industry remains the complexity of developing, deploying, and managing Machine to Machine applications over the cellular network. "This is a challenge both for
mobile network operators that are trying to offer profitable services
tailored to the Machine to Machine market, as well as for application developers and service
providers that are trying to reduce costs, speed time to market, and simplify
robust application deployments," says practice director Sam Lucero. Two
key Machine to Machine software platform markets have emerged to address these challenges:
connected device platforms (CDPs) and application enablement platforms (AEPs).
CDPs enable the cost-effective deployment and management of Machine to Machine connections
over cellular networks. AEPs enable quicker and less expensive application
development as well as granular remote device management.
Several large MNOs have self-built their own CDPs, including
AT&T, Vodafone, and Telefonica, among others. However, merchant market
CDPs, such as those offered by Jasper Wireless, Ericsson, NEC, NSN, and others
will increasingly become the primary option for MNOs newly entering the market,
as well as a second and complementary option for MNOs that already have
self-built CDPs deployed. "Core CDP functionality is going to become an
increasingly commoditized aspect of the network, better left to third parties
that can amortize development costs across multiple MNO customers," says
Lucero. The more nascent, and smaller, AEP market will grow quickly as
application developers seek to offload core functionality, such as data
normalization, data modeling, and providing a rules engine, onto third-party
platforms, rather than developing the application on a completely customized
basis. Leading "pure-play" AEP vendors include Axeda and ILS Technology.
According to Lucero, "The AEP market is set to grow from about $168.9
million in 2011 to nearly $1.72 billion in 2017." ABI Research's report,
"M2M Software Platforms," covers both CDPs and AEPs. A technology
overview is provided, including analysis of emerging standards and open-source
tools, key market issues are addressed, the competitive landscape and value
chain are analyzed, and detailed five-year forecasts are offered for both CDP
and AEP revenue on a global basis.

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